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Life à la MF

What is "Life à la MF" ?

 

Little stories about everyday life

 

A passion for beautiful things 

A passion for fashion, food, family, friends, travels, objects, art, animals, a passion for life.

‘Mine is a simple story, it is the story of an ordinary life that became extraordinary’  (Wallis Simpson)

Kowloon Story

Kowloon Story

Hong Kong is the perfect blend of East and West, of futurists and colonial, of metropolitan city and beach paradise. It’s the perfect backdrop for my collection inspired by the city I love and call home. Kwun Tong, an area that is known for its textile industry history and also houses Marie France Van Damme’s office and atelier, the campaign features a set against the cityscape. “We are proud of our atelier’s history and heritage and excited to share our campaign” Read More

Marrakech’s Hidden Gems

 

Marrakech’s Hidden Gems
VOGUE - BELLA HADID

VOGUE - BELLA HADID

Bella Hadid in Marie France Van Damme in this month's issue of Vogue Mexico!   Read More

Marie France Van Damme in Vogue Spain

City-Island Moda | on VOGUE Spain featuring our metallic miladay nageur swimsuit! Read More
Marie France Van Damme in Vogue Spain
Hong Kong As A Hub - The Monocle Feature

Hong Kong As A Hub - The Monocle Feature

FASHION Marie France Van Damme Owner, Marie France Van Damme Marie France Van Damme describes the birth of her namesake fashion label as a “new adventure”. The French Canadian designer created samples in 2011 that were picked up by Harrods in London and Bergdorf Goodman in New York. “When Harrods’ chief merchant saw my samples she said, ‘This is what I want to wear on holiday,’” says Van Damme, while surrounded by clothing racks at her showroom in Kwun Tong, Hong Kong’s former textile hub. Van Damme has 35 years of experience. Arriving in Hong Kong from New York in the 1980s, she started manufacturing womenswear for US and European high-street retailers before moving production to mainland China. As fast... Read More

MFVD now on Net-A-Porter !

When describing her resortwear collection, Marie France Van Damme says “ease and quiet elegance is an important theme.” Each piece has wear-anywhere appeal and can be mixed and matched to suit different occasions. We’ve picked our favorite beach coverups and swimsuits for our edit. Click to see the selection here!    Read More
MFVD now on Net-A-Porter !
KOWLOON STORY

KOWLOON STORY

SEWING HISTORY, ONE STITCH AT A TIME Marie France Van Damme founded her eponymous label in Hong Kong in 2011 and it has since seen the most influential names in fashion choosing to follow her. With her latest collection, the campaign explores the varied aspects of the brand’s history emoting through its fashion shoot in alleys of Kwun Tong, Kowloon – a place where her atelier and head office is based.  Walking through the concrete canyons of Kwun Tong, it’s easy to imagine Hong Kong when it was an industrial powerhouse. Textile mills churning out fabric that ended up in clothing stores halfway around the world; with that universal phrase of the 1960s and 70s: “Made in Hong Kong.” Sticking... Read More

Travel the World IN STYLE

  The chic traveler, a black Birkin in one hand, a small travel bag in the other, is wearing black palazzo jersey pants, a black long soft silky cardigan over a white t-shirt. She is elegant; confident. Probably rich or powerful, and most likely traveling in the front of the plane. She will land in many hours in Hong Kong looking as good as she does now. She will probably wear big dark glasses to hide her tired eyes, and the perfect tint of lip-gloss to brighten her up. She will probably go from the airport to her favorite breakfast spot, still looking impeccably chic in her flawless look. She will take out of her travel bag four or five... Read More
Travel the World IN STYLE
The Art of Travelling Light

The Art of Travelling Light

Packing can be stressful and most people are guilty of stuffing their suitcases full of items they'll never wear..."just in case". The answer is of course to think carefully about what to bring, and to buy cleverly for your break. The challenge is getting the right mix - so buy things that slide perfectly from day to night, items that can be dressed up or pared down. 'You don't want to be overdressed and look silly when going out at night for dinner or cocktails, but then you need to know that in Hong Kong people always dress up'. Pack a little silk dress that can be worn out to lunch in Central, wear with a pair of flat shoes,... Read More

Jet Set Mindset

The world's first commercial jet liner flew from London to Johannesburg on May 2nd, 1952. Flights to New York and Paris swiftly followed and the glamorous age of the Jet Set was born. Accessed by a small elite, jet travel became the de rigeur mode of transport, reserved for movie stars, models, royalty, sharp suited playboys and the wealthy. Read More
Jet Set Mindset